Finding Your Next New Customer Just Got Easier

Customer acquisition can be difficult, competitive and expensive—in fact, new customers can cost five times more than the price for influencing a repeat purchase.

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Drive Long-Term Growth for Your Brand

Rakuten Advertising Prospecting leverages artificial intelligence and unique data to create audiences that don’t just mirror your existing customers.  AI embedded in audience creation finds the right consumers—those who connect with your customers based on their interests, affinities and online behavior—and predicts which shoppers are likely to connect with your brand.

Through a combination of artificial intelligence, machine learning, and rich Rakuten ecosystem data, digital ad serving gets smarter and more accurate over time.  Thus, Rakuten Advertising is able to personalize and improve the ad experience to win purchase decisions and new customers who will engage and likely become loyal customers.

Learn More About Our Prospecting Strategies