Success Stories:

Bluemercury

Integrated Marketing Solutions Optimize Bluemercury’s Online Performance

Integrated Marketing Solutions Optimize Bluemercury’s Online Performance Bluemercury, sellers of the world’s most innovative beauty products with a truly unique shopping experience, partnered with Rakuten Advertising to refine their crosschannel marketing efforts and increase 2018 year-over-year (YOY) site traffic and overall performance.

Focusing on a combination of search, display and affiliate strategies, the team leveraged performance data and strategic cross channel insights to reach shoppers across the consumer journey. Through these efforts, Bluemercury recorded impressive YOY conversion and revenue growth.

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