A 5-stage Blueprint for High-performance Affiliate for Publishers

The affiliate marketing industry is at an inflection point, with advertisers looking to invest in new publisher models to find, engage and convert new customers. As a publisher, this represents the opportunity to enhance, extend and further monetise your offering.

The 5-stage blueprint offers both the practical steps and inspiring examples to help you build deeper relationships with existing advertisers and attract new brand partners.

The blueprint is based on input from members of the Rakuten Advertising International Collective (RAIC) – experts from the affiliate marketing industry around the world. Insights from leading advertisers such as 24S and Microsoft, and publishers including Beyond China, ShopBack, RetailMeNot and RewardStyle form the foundation of this guide.

Download the guide today to discover more advertiser insights and how to further monetise your platform while aligning to and meeting advertisers’ key business objectives.