Financial Affiliate & Consumer Trends Report 2023

With rate changes and potential economic headwinds, the opportunity for consumers to invest in their next credit card or bank account is here. To understand where consumers are searching for new financial services, and what incentives they are interested in, we surveyed US consumers in January 2023 to uncover that matters to them most. 

 Access the report to learn:   

• Where 68% consumers are looking for a new credit card or a bank account 
• How Credit card offers look different for Gen Z, Millennials, Gen X, and Boomers 
• Which demographic was primarily interested in better interest rates, with sign-up bonus being a close second