Advertising that outperforms

We connect brands, partners, and people to out-deliver on your objectives and drive growth.

The Year of the Empowered Financial Consumer

A 2024 Financial Affiliate & Consumer Trends Report

It’s Time to Fix Your Buying Funnel

Dive into our latest report to learn how strategic publisher recruitment and collaboration can maximize your affiliate performance.

When your affiliate program makes waves instead of ripples.

That’s Affiliate Intelligence by Rakuten Advertising.

Introducing our AI-Driven Partnership Discovery Solution

Connecting advertisers with the most effective publisher partners.

Our numbers speak for themselves


years in the industry


consumers reached





Our client partners

We work with the best brands in the world. Our experts will work with you to develop unique opportunities for your brand.


Innovation meets insight

Affiliate Intelligence helps you make the most strategic performance marketing decisions because you’ll have the insight and intuition that only comes with years of experience – from tried-and-true strategies to opportunities to emerging media trends.


Affiliate services that help you outthink and outperform

We get your business, we get your needs, and then we get you results – matching you with the right partner to connect with people where and when it counts.


Quality partnerships and technology

Maximize growth with exclusive access to the most-loved global consumer brands in partner marketing, flexible tech to support monetization and automation, and expert partnership teams.

Case study: AllSaints

Expanding into North America

AllSaints wanted to expand their reach in the U.S. and Canada, and preserve the integrity of their brand. With the aid of Affiliate Intelligence, they were able to identify high-performing partners who understood their individualist style and focus on sustainability. The result? A 27% increase in sales in both target markets and a 95% boost in AOV in the U.S.

Case study: Lancome & Dealmoon

The importance of partnership

We helped leading luxury cosmetics house Lancome and social shopping community Dealmoon achieve 234% growth year-over-year and top publisher status. By tapping into Affiliate Intelligence, backed by 25+ years of expertise, brands can leverage high-performing partnerships that outperform traditional brand-to-publisher affiliate programs.

Case study: JanSport

Creating connections in times of uncertainty

We launched a YouTube campaign for the leading designer and maker of backpacks and apparel, JanSport. The campaign drove over 40m impressions, a 21.5% view-through rate, 20% relative brand life for ad recall leading to a 7.5% increase in brand awareness. On average, users who visited JanSport from YouTube spent 3.85 minutes on site versus an average site total of 3.14 minutes.

Case study: Starface, Viki & Soompi

We developed a 3-month ad campaign with the skincare brand, Starface. This campaign ran on Rakuten’s media platforms, Viki and Soompi, to reach their audience from a more refined angle. The campaign drove a total of 11.8m impressions, with a 97% view-through rate that was 7% more than the initial goal, and exposed respondents had a 70.6% brand awareness lift.

Recognized for our industry-leading work