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Rakuten Viki has helped automotive br ands reach the cord-cutting millennials and young families in one of the most engaging video entertainment platforms in the market in the United States. Viki leverages its female led user base to support the automotive industry in reaching this new target audience with more than 2/3 of viewers […]

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Rakuten Marketing LLC dba Rakuten Advertising (“Rakuten Advertising”) is an online business-to-business digital advertising company that provides services to a network of publishers and advertisers (brands and merchants) (“Clients”). Those services include affiliate marketing, performance marketing, personalized advertising and optimization, measurement and reporting, facilitation of advertising-related transactions between network participants, and other online advertising […]

A guide to key “Moments” and how brands can use them explores how media Moments improve advertising campaigns.

Unlock the full potential of the affiliate channel with our 5-stage Blueprint for High-Performance Affiliate for Advertisers.

ASICS has been running an affiliate marketing program on Rakuten Advertising’s platform since December 2015 and has largely been managing their campaigns in-house.

Connected TV (CTV) offers a new way for advertisers to engage and reach their audience outside of linear distribution on the biggest screen in the house.

Viki has been helping the gaming industry globally to reach a cord-cutting audience of gaming lovers as one of the leading portals for Asian entertainment.

Partnering with Rakuten Advertising, Backcountry launched a TrueView YouTube video campaign to drive key sales and views on their website.